Advanced Shooter Care Campaign
Langdon Tactical Technology is a custom gunsmith that performs cutting-edge alterations and modifications to firearms. LTT wanted a campaign that helped them stand out from the competition while showcasing the many services and customizations they offer.
I was part of a team that created the “Advanced Shooter Care” campaign. To disrupt the marketplace and hit firearm owners with something they had never seen before, we made emails, social posts, videos, and a landing page in the style of pharmaceutical advertising.
I wrote scripts about imaginary ailments, such as “projectile dysfunction” and “ashootmatism,” that LTT could cure with their gunsmithing “prescriptions.”
